About us
(Seoul=Yonhap Infomax) Young Sook Yoon – Samsung Electronics Co., South Korea's largest company by market value, has reinstated its dual CEO structure, signaling its commitment to bolstering competitiveness in both its semiconductor and mobile & consumer electronics divisions amid an uncertain business environment.
On the 21st, Samsung Electronics announced its annual executive reshuffle, naming Roh Tae-moon, acting head of the Device eXperience (DX) division and president, as co-CEO (president). Roh will continue to lead the Mobile eXperience (MX) business unit.
Vice Chairman Jun Young-hyun will remain as head of the Device Solutions (DS) division and chief of the Memory Business Unit.
This move comes eight months after the company shifted to a single-CEO system under Jun, following the sudden passing of then-DX chief and Vice Chairman Han Jong-hee in March.
During this period, Roh served as acting head of the DX division while concurrently leading the MX business.
By restructuring so that Vice Chairman Jun oversees the semiconductor-focused DS division and President Roh leads the DX division, which covers mobile and consumer electronics, Samsung aims to strengthen its response as global competition in artificial intelligence (AI) intensifies.
Samsung Electronics announced a total of four executive changes for its 2026 annual reshuffle, including one promotion to president and three changes in assignments.
The core of this reshuffle is the official appointment of Roh Tae-moon as co-CEO (president), head of the DX division, and head of the MX business unit.
Samsung stated, "To continuously enhance the competitiveness of key businesses such as MX and memory, and to maintain market leadership, both division heads will continue to concurrently serve as heads of the MX and Memory business units."
The DX division, which oversees mobile, consumer electronics, and TV businesses, is highly sensitive to global IT market fluctuations. The company believes that strategic leadership is crucial as it expands into new businesses such as AI smartphones, home platforms, and robotics.
Meanwhile, Vice Chairman Jun will step down as head of SAIT (formerly Samsung Advanced Institute of Technology) to focus on his roles as co-CEO, head of the DS division, and chief of the Memory Business Unit. This decision reaffirms Samsung's internal assessment that "semiconductors mean Jun Young-hyun," especially as global competition in advanced semiconductor technologies such as HBM and ultra-fine processes intensifies.
Through this reshuffle, Samsung Electronics has clarified leadership in the DX division and demonstrated its intent to respond to intensifying global competition in the era of AI, robotics, and home platforms. The restoration of the dual CEO system reestablishes the Jun Young-hyun and Roh Tae-moon two-top structure, while future technology organizations such as the CTO office and SAIT have been significantly strengthened.
A Samsung Electronics official said, "By restoring the dual CEO system and continuously strengthening the competitiveness of core businesses, we aim to ensure management stability amid uncertain internal and external conditions, while also securing a foothold in future technologies."
Earlier this year, Samsung Electronics appointed two new presidents through ad hoc personnel changes. In March, Choi Won-joon, who led the successful development of the Galaxy S25 and global business growth through advanced AI technologies, was promoted to president and chief operating officer (COO) of the MX business unit. In April, Mauro Porcini, who previously served as chief design officer at global brands such as 3M and PepsiCo, was brought in as president and chief design officer (CDO) of the DX division.
ysyoon@yna.co.kr
(End)
Copyright © Yonhap Infomax Unauthorized reproduction and redistribution prohibited.